- Democracy seeks people’s opinion on various issues of common concern because it derives its authority from the people, and claims its legitimacy from the consent of the governed.
- It encourages the flow of ideas and promotes public debate and discussion, to ensure people’s participation in the aspects of policy formulation, legislation and in the wider processes of governance.
The significance of public opinion in a democracy is based on four assumptions
- The public is interested in influencing decision-making.
- The public has a considered view to communicate.
- The public expects its representatives to heed and articulate its opinion.
- The public entertains the hope and the expectation that its opinion would count with the government and the legislators in the enactment of law.